“Durban and KwaZulu-Natal have secured the Business Destinations Best Destination for Meetings, Incentives, Conventions and Exhibitions (MICE) award for the second year in a row. This is a fitting accolade to the wide range of highly professional and experienced business event service providers and venues in our province. Amongst them is the Durban ICC, which is without a doubt the best facility of its kind in Africa and one of the best in world,” said an ecstatic James Seymour, CEO of the Durban KwaZulu-Natal Convention Bureau.
“Furthermore, our province offers business event delegates a particularly distinctive overall meeting experience, which we fondly refer to as being the ‘Zulu Kingdom’ experience. It is in many respects unique and that is what modern delegates are looking for when they make a decision whether or not to attend a particular business event. The Durban KwaZulu-Natal Convention Bureau is also proud of the fact that we have secured more than 30 significant business events for our city and province since we were established in 2010. The cumulative economic impact of these events is expected to be in the order of R2bn or some €200mn. We have also assisted Durban to improve its ICCA or International Congress and Convention Association ranking by some 70 places over the past three years.”