Special Forces: Barloworld Transport

Mission: System exhibition stand at Breakbulk Africa 2015
Brief: To project manage the build of a system exhibition stand that will represent and effectively express both the Barloworld Transport and Manline brand.

Plan of Action: The SSQuad successfully project managed the build of a 18 sqm system exhibition stand, a shell scheme with colour crisp branded graphics on all three walls, representing the company’s corporate identity and communicating their brand message.

Additional to the branded graphics, company content was illustrated through digital content that looped from two 42” LED plasma screens that were placed on the back-left and right wall, towards the edge of each corner of the stand. Two discussion areas were created using 2 aluminium cocktail tables and 6 white cocktail chairs.

Complementing the colour white spotted on the graphics and cocktail chairs, flooring was a matte white laminate with aluminium edging, further emphasized by illumination created from a total of 9 long arm spot lights, three on each wall.

Storage and security was allowed for through the use of a branded custom reception counter with lockable doors where brand representatives could store their belongings safely. 3 x business card holders were placed on the right and left wall of the exhibition stand, and as a finishing touch, custom made brochure holder plinths were placed on each side next to the reception counter.

Mission Accomplished: The exhibition stand was functional, brand representative and sophisticated. Our Client was very pleased.

To learn more about our most recent projects, explore the link below:
http://ssqexhibitions.co.za/#featured-projects